TG4 ratings increased 25% during Christmas 2021 compared to the same period in 2020, according to official TAM Ireland/Nielsen figures.
From Christmas Eve until New Year’s Day, TG4 had an average daily share of 2.8% compared to 2.2% in 2020, and the station reached a total of 1.87 million people over the period.
The average daily reach was 632,700 and on New Year’s Day, TG4 had its highest audience share of 4.3%.
New Year’s Eve, St. Stephen’s Day and Christmas Day also performed well with audience shares of 3.2%, 3.3% and 2.7% respectively.
The most watched programme was Rugbaí Beo on New Year’s Day, where Connacht V Munster at the Sportsgrounds in Galway was watched by 118,000 people.
A celebration of the best of Joe Dolan, Seo é Joe Dolan on New Year’s Eve was watched by 109,000 people, and Opry Philomena @ 60 on December 28 was watched by 72,000.
New documentaries during Christmas proved popular with viewers, with The Christmas Day documentary Peter O’Toole – Réalta & Rógaire attracting 70,000 viewers.
Sixty thousand people tuned in to watch Doireann Ní Ghlacáin, granddaughter of Seán Ó Riada, in Seán Ó Riada Mo Sheanathair, learn more about the iconic musician who passed away 50 years ago, and a tribute to Cork Ladies Football Manager Éamonn Ryan: An Máistir who passed away in 2020, was viewed by 51,000 people.
